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PPC Training

We offer extensive PPC Training form beginner to senior level. This service is ideal for mangers seeking to expand their business as well as add value to their company by executing their own PPC campaigns.  If your company is considering training or re-training your staff, our training services are the way to go!

We conduct our intensive bespoke PPC management training courses with expert monitoring. Personal training sessions are held at your own facilities for your convenience.

By the end of the training your employees will be fluent in PPC management, and will be the proud owner of all PPC tools required to handle your SEM campaigns. It’s convenient and cost effective.

The training covers the following subjects:

  • Introduction to Paid Search Advertising
  • Keyword Research for PPC
  • Bidding and Campaign Management Strategy
  • Tips on Developing Effective Ads
  • Landing Page Optimization
  • Conversion Analysis
  • Reporting
  • Google Editor
  • Review of the existing accounts & campaigns (in all Search Engines) and analysing its performance
  • Troubleshooting Accounts
  • Second and Third Tier Engines
  • Click Fraud
  • Legal Issues Related to Paid Search